Winners of the 2023 Photo of the Year
A few weeks back, we sorted through the photos submitted to the Foap contest and selected the top shots in eight categories: People, Food, Landscape, Animals, Products, Macros & Abstract, Plants, and Selfie. We then... Read more →
The Creator Economy Embraces Women
In today’s Creator Economy women are leading men. There are more women creators and more women of influence in this sector, but it has not always been the case within the marketing & advertising world,... Read more →
Top 8 UGC Platforms for Brands in 2024. Transform Your Brand with authentic User-Generated Content
In the fiercely competitive e-commerce arena, capturing consumer attention becoming more and more challenging. The rise of social commerce has ushered in an era where User-Generated Content (UGC) emerges as the cornerstone for fostering authentic... Read more →
You won the photo mission, but there’s no money? Here’s why…
We’re working on some cool new stuff for you, and recently, thanks to your reports and comments, we found out that because of a tech change, the rewards for missions aren’t working right. Basically, if... Read more →
Photo of the Month – $300 contest for active Foap Plus users
The Photo of the Month is an exclusive $300 challenge available only to active Foap Plus users, offering significantly higher chances of winning. It’s where the best Foapers get to showcase their finest work! How... Read more →
Embracing Authenticity: The Power of Representation, Diversity, and Local Relevance in Marketing Communications
In today’s dynamic and interconnected global market, the call for representation, diversity, and local relevance in marketing communications has never been more crucial. Brands are recognizing the need to connect with consumers on a deeper... Read more →
Study shows: Foap photos perform better than traditional stock photography
This article was originally posted in the news magazine BostInno. It’s an interesting study on how real and authentic photos from Foap perform and engage better on social and digital media and then traditional stock... Read more →
Volvo Group & Foap: Together we do beautiful things
Under the last months, The Volvo Group has been running several Foap missions : I’m rolling, At the Ocean, I’m a commuter and Safety to you. If you think for a second about these missions, you’ll... Read more →
How Hyatt found real happiness on Foap
Happiness cannot be faked. You can’t simply pretend to be happy. Your mother, your husband, your brother, a friend and even a stranger knows when you are trying to fake a smile, right? With that... Read more →
Foap model becomes Purina’s Super Bowl star
Super Bowl means great social media content. Great social media content means great stories, and great stories are often told with great images. Purina sells pet food. Well, they also help thousands of people with... Read more →
Your brand, your fans and now your photos
Foap is unique in many ways. Today we’d like to highlight one point that people don’t comment so often but that is very peculiar to Foap: we sell photos of branded products. Our philosophy is... Read more →
Celebrating Digital: Mission Launch!
There was never quite a mission launch like this one! An official launch party at Interoute Sweden HQ with Martin, Head of Sales at Foap, joining the Interoute Team to officially launch the mission, live!... Read more →
Buy photos on Foap. Best user-generated content and imagery.
Looking for authentic and real images for your marketing? Foap photos are real. They are a great alternative to gettyimages or shutterstock everyone else is looking for content at. Our global community of photographers is... Read more →